"TAC is a union of die-hard individuals who continually push the limits of [boarding] life—Surf, Skate, Skim, Ride, Live—TAC does it all. Made by riders, for riders."
The origin of TAC dates back over two decades ago when a group of groms began skimboarding Seabright Beach (aka Third Ave Beach in Santa Cruz, Ca) on the regular. Growing up in the area also got us skating, surfing, and just about anything else that incorporates a board. Inspired by our heroes, and driven by a desire to continually push the limits, we prided ourselves on our aggressive style (surf, skate, skim, snow, wake, dirt, whatever...) and general ridiculousness.
Recognizing the unique nature of the break and the friendships that it made possible, Ben K. put pen to paper and tried to capture the spirit of those early days, and propel that spirit forward. Today we are stoked to have so many talented artists and riders contributing to this unique project! We can't wait to see what the future has in store.
Likely acronyms for TAC
- Third Ave Crew
- The Artist Collaborative
- Third Ave Clothing
- The Apparel Company
- TAC Apparel Company
Spawned by an insatiable will to create, TAC is dedicated to imaginative art and innovative design. We are inspired by the activities we live for and the friendships that result. TAC is not interested in local BS, or petty drama. Instead we strive to live life the way it should be lived – with passion and joy. Our measure of success is based on how well we encourage others to do the same. Word.
TAC encourages you to buy American and to buy Local! All TAC shirts are screen printed here in the US, by hand, by us. All orders are shipped promptly. All custom hats are designed with care and precision. TAC is truly a labor of love. So enjoy the goods and enjoy the day!